Contientions & Social Groups

Social Groups & Target Audience

• The social groups we are targeting trough our magazine "This Is Just the Veganning" are vegans, vegetarians and omnivores who are contemplating going vegan, in addition to foodies and healthy eaters all over the world. 
• Ideally, our market audience is conscious eaters who are passionate about the environment and want to participate in making the world a better and healthier place.
• Moving forward, to further market our magazine, we must reach out to local vegan restaurants and develop an online platform.  
• Our ideal age group is 10 to 90, all ages of readers are encouraged to check out "This is Just the Veganning".
• Readers of all genders are our target audience, anyone who has a passion for vegan food and healthy living is encouraged ti check out our magazine. 
• Geographically speaking, our magazine primarily reaches Floridian readers, but global and out of state readers are our secondary target audience.
• Income and Education level play no part in attracting "This is Just the Veganning"  readers.